Community Event Retractable Banner

This project involved designing a retractable banner for the Toronto Federation of Japanese Prefectural Associations, used at cultural and community events. The goal was to create a clear, welcoming visual that represents unity among Japanese prefectural associations while remaining legible in busy event environments. The design balances branding, photography, and information hierarchy, with special attention to large-format print requirements. The banner was prepared as a print-ready PDF, incorporating proper bleed, safe margins, and a bottom clearance area for retractable hardware. Practical considerations such as viewing distance, QR code visibility, and durability in event settings were central to the design process. Tools: Adobe InDesign Focus: Large-format print design, layout, production-ready files

Designed a retractable banner for the Toronto Federation of Japanese Prefectural Associations, intended for use at cultural and community events.

The objective was to create a clear, welcoming visual that communicates the organization’s identity while remaining legible in busy event environments. The layout balances branding, photography, and information hierarchy, with careful consideration of viewing distance and accessibility.

The project required hands-on knowledge of large-format print production, including bleed setup, safe margins, and a bottom clearance area for retractable hardware. The final deliverable was a print-ready PDF prepared for professional large-format output.

Tools: Adobe InDesign
Skills: Print production, layout design, visual hierarchy, large-format graphics

Print Safety & Production Considerations

To ensure the banner printed and functioned correctly in a retractable stand, a bottom safe zone was reserved to prevent important content from being hidden inside the base. All logos, text, and QR codes were kept within safe margins, while background elements extended into the bleed for a clean edge after trimming.

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